From March 17 to 19, the 29th China International Food Additives and Ingredients Exhibition (FIC2026) officially kicked off at the National Exhibition and Convention Center (Shanghai). Li Shunxiu, General Manager of Shandong Yuwang Ecological Food Co., Ltd., led a team of over 50 sales and R&D personnel to the exhibition, showcasing the company’s core soy protein product series and customized food ingredient solutions.

With its outstanding product quality and mature application technologies, Yuwang Ecological made a strong impression at the exhibition, engaging with domestic and international customers to explore new directions for high-quality development in the food industry.

At the exhibition, the company highlighted its range of core raw materials, including soy protein isolate, soy protein concentrate, and soy dietary fiber, covering a wide array of application scenarios. It also presented its terminal products such as Jiweilang leisure vegetarian snacks, demonstrating the company’s full industry chain advantages from soy raw materials to finished food products, precisely aligning with the current trends of health, high quality, and sustainability in the food industry.

The booth attracted a steady stream of inquiries, with a professional technical team providing one-on-one explanations of product features, application solutions, and discussing cooperation details, fully showcasing the brand’s technical expertise and industrial advantages.

During the exhibition, domestic and international clients and industry partners visited the Yuwang booth to exchange ideas, expressing high recognition for the company’s product quality, supply chain stability, and integrated technical services. A number of intended collaborations were reached on-site, further expanding the brand’s market presence both domestically and internationally.

During the exhibition, leaders including Li Xiao, Deputy Director of the Management Committee of the Party Working Committee of Dezhou High-tech Zone and Director of the Yucheng City Economic Cooperation Center, visited the booth to guide the work and extend their regards to the staff.

This exhibition was not only a showcase of achievements but also a starting point for new collaborations. Upholding its mission of “For ourselves, for the earth, let safe and reliable plant-based protein food bring a healthy and long life to humanity,” Yuwang Ecological will continue to focus on the core field of soy deep processing, persistently optimize its product structure, enhance service quality, and work with global industry partners with better products and a more open attitude to jointly build a new blueprint for the healthy food industry.